PETRONOL

In my advertising campaign
for the Petronol company,

I introduced the slogan “Your Car Heart Beat,” highlighting the essential role of engine oil in maintaining a vehicle’s health and performance. Much like the human heart relies on a steady, nourishing blood flow, an engine depends on high-quality oil to function efficiently.

The campaign visually
represents engine oil as a vital serum

coursing through the engine, reinforcing its role in lubrication, cooling, and longevity. Through a fusion of science and symbolism, the design illustrates how regular oil maintenance keeps an engine running smoothly, preventing wear and tear, and enhancing durability.

By emphasizing the connection between engine vitality and proper lubrication, the poster serves as a reminder that engine oil is more than just a fluid—it’s the heartbeat of your car.